...Par-Pak Shelf-Ready packaging (SRP) provide efficiencies back and front of store.
The product shown is a 'W' SRP Straight-on tray referernce 02541.
For buyers of bakery,confectionery,dairy, convenience, fresh produce, soft fruit, red meat, poultry and fish Par-Pak has a range of packaging that delivers results throughout the supply chain. The pressure is on shelf stackers - the result is often slow and sometimes non-existent replenishment leaving shelves empty and disappointing customers who may go elsewhere. Shelf-ready packaging is a simple and effective answer.
SRP provides shelf space efficiencies - rigid plastic is increasingly recognised as a more robust and better quality alternative to corrugated or folding SRP carton solutions. These perform badly in chilled environments. It has been proven that rigid SRP withstands the rigours of the supply chain and in particular transport, better than corrugated or cartons. Some 24%* of the market now prefer rigid plastic to corrugated or carton alternatives - a growing market.
The picture shows shelf-ready trays from Par-Pak including the 02539 Large Sloping tray.
Eye-catching shelf- ready packs provide enhanced stand-out on shelf as well as making the product easier to handle back and front of store. With pressure from the discounters major retailers are re-thinking their strategies and keeping costs to a minimum so shelf-ready packaging is a priority when it comes to cost savings. SRP reduces the need to constantly replenish which is time consuming and labour intensive. Customers are never disappointed by a product not being available.
SRP has the ability to help products fly off the shelf - with every piece of collateral having to earn its place in a store SRP is having its day in providing cost efficiencies and with more retailers insisting suppliers use SRP in the supply chain Par-Pak's innovation and R&D in this area is paying off!